Gardenia products to cost more from Sept 1

PETALING JAYA: Gardenia products are expected to cost more from Sept 1, with the company announcing new price hikes.

Its standard sliced bread, a staple food product among the B40 and M40 groups, will see an increase of between 20 and 70 sen.

The new price list for 53 of its products shows that a 400g Gardenia Original Classic loaf will now cost RM3 (up from RM2.80), while the Jumbo 600g loaf will be RM4.30 (from RM4) and Breakthru Bran & Wheatgerm (400g) is now RM3.50 (from RM2.90).

The products include breads, buns, rolls, spreads and yellow noodles.

ALSO READ: Prices of Gardenia products up from Dec 1

Gardenia Bakeries (KL) Sdn Bhd said the company had no alternative but to increase its prices due to a hike in costs of raw materials such as wheat flour and vegetable fat, after making every effort to maintain prices.

It said the sharp increase in transport costs over the years had also become critical and the company absorbed the costs.

"The company remains committed to maintaining product quality at an optimal level for the satisfaction of all and greatly appreciates your continuous support," it said in a notice.

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