Special festivity for SOBA’s 10th year


  • Nation
  • Monday, 21 Oct 2019

PETALING JAYA: To celebrate a decade championing business excellence among small and medium enterprises (SMEs), the Star Outstanding Business Awards (SOBA) is tracing its roots to bring together its alumni in a special event to mark the milestone.

Known as the SOBA 10th Anniversary Celebration Night, it is aimed at recognising the success of past award recipients, as well as creating a unique platform for its alumni to foster fellowship and forge new bonds in the business community.

The event will be held on Nov 5 at New World Petaling Jaya Hotel.

Apart from looking back on its history, the awards seek to establish a foundation for the future by casting a spotlight on successful local non-public listed organisations that have grown alongside it.

More importantly, however, the creme de la creme of SMEs will serve as an inspiration for others in the community.

They have set a sterling example by achieving strong business growth as well as maintaining sustainable business practices and standards.

Thus, they have shown to smaller companies that achieving success is well within their reach.

One of the highlights of the night will be an inspirational speech by Sunway Group founder and chairman Tan Sri Dr Jeffrey Cheah, who is the guest of honour.

There will also be a curated fashion show by the Malaysian Bumiputra Designers Association, featuring Bon Zainal, Rasta Rashid, Ramond Zack and Tawaf Timepieces.

Also slated to attend are Star Media Group Bhd chairman Datuk Fu Ah Kiow and chief executive officer Andreas Vogiatzakis.

Organised by Star Media Group with Digi, PKT Logistics Group Sdn Bhd and RHB Bank Bhd as main sponsors, Credit Guarantee Corporation Malaysia Bhd as co-sponsor and Malaysia External Trade Development Corporation as official trade promotion partner, SOBA 2019 is endorsed by the International Trade and Industry Ministry, supported by Bursa Malaysia and audited by BDO, with dimsum as an official media partner.

For more information on the SOBA 10th Anniversary Celebration Night, contact The Star Events Business Unit at 03-7967 1388 ext 1475 (Emilia) /1657 (Victor).

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