Sungai Ruan named home of Musang King


  • Nation
  • Monday, 14 Aug 2017

RAUB: The Sungai Ruan new village here will now be synonymous with the district’s renowned Musang King durian.

The village is being promoted as Malaysia’s eco-tourism destination in conjunction with the ongoing Visit Pahang Year 2017.

China’s economic and commerce attache in Malaysia Shi Ziming was present to launch the “double trademark” during a dinner gathering before nearly 2,000 guests, visitors and villagers on Saturday.

In her speech, Shi said China and Malaysia share close bilateral ties and with the Belt and Road initiative, this socio-economic cooperation could be further strengthened.

She pointed out that Chinese President Xi Jinping had sampled the Musang King in 2013 during his official visit to the country and found the fruit “tasty and extraordinary”.

“This species of durian definitely has the potential to go big and create a niche market in China,” she said.

MCA vice-president Datin Paduka Chew Mei Fun said that several years ago, the price of Musang King was about RM5 to RM12 per kilo but it’s up to RM100 per kilo now.

“This helps to raise the income of farmers and boost economic growth for the people of Raub.

“Musang King will now be an icon for Sungai Ruan to attract more visitors,” she said.

Event organiser Pahang Chinese Chamber of Commerce and Indus­try chairman Tan Sri Lam Kam Sang said he would be leading a delegation to Shanghai in November to take part in a food and beverage exposition.

Pahang executive councillor Datuk Seri Shahiruddin Ab Moin said the state government would give its full support.

He said Raub’s Musang King is the best in the world.

Article type: metered
User Type: anonymous web
User Status:
Campaign ID: 1
Cxense type: free
User access status: 3
Join our Telegram channel to get our Evening Alerts and breaking news highlights

Environment , durian , raub

   

Next In Nation

Woman in nursing home dies of Covid-19 infection, not vaccine, says health director
Abang Johari: S'wak's MA63 struggles will further strengthen identity as part of Malaysian family
Melaka Polls: Umno, BN should be ready to face elections by themselves if no coalitions willing to cooperate, says Najib
PM: Yayasan Keluarga Malaysia set up to support Malaysian children orphaned by Covid-19
Jeffrey Kitingan: Sabah assembly the right avenue to discuss amendments to Federal Constitution
Girl, 17, detained to assist with investigations into discovery of baby girl's body
Three-year-old boy feared drowned after falling into Sg Tawau
Covid-19 watch: Singapore places Malaysia under Category III
Melaka Polls: Norhizam to announce which party he will contest for in 48 hours
Melaka Polls: State DAP says will defend Pengkalan Batu seat

Others Also Read


Vouchers