KUALA LUMPUR: The Commonwealth Medical Association (CMA) has slammed two tobacco companies for their rejection of the use of pictorial warnings on cigarette boxes, describing their statements as “emotional” and “not very rational.”
CMA president Datuk Dr P. Krishnan said it was common knowledge that pictorial images were more effective as a deterrent measure, citing the examples of no handphone signs in banks and the use of pictures to depict hazardous materials.
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