A biz to sink your teeth into

Koek (front right) with his wife Shereen (front left), daughter Joereen Koek (second row, left), son Koek Yee Chuan (second row, right) and the senior management of AmLion Toothpaste Manufacturing. — NORAFIFI EHSAN/The Star

Lance Koek of AmLion Toothpaste Manufacturing thinks the toothpaste is the ideal product — recession-proof and required every day by everyone who values their teeth. JOY LEE finds out how he went about setting up his factory and business.

HAVING a recession-proof product or service is the dream of many a business owner. Companies are always on the lookout for them, more so for businesses that have been burnt before by economic recession.