Planning your company’s future

Being immersed in running your business from day to day should not distract you from thinking about the latest trends and where your business stands. Successful businesses are those that anticipate and adapt to change.

AS any entrepreneur can tell you, it’s easy to get lost in the here and now. Running a business means that you and everyone on your team always have jam-packed schedules, and there’s so much plate-spinning and problem-solving that needs to be done that planning for your enterprise’s future may drop down your list of priorities.But leaders of companies of all sizes have to ensure that everyone on staff, from the top down, is able to take a step back every now and again to assess where the business stands. And what needs to change in order for it to continue attracting customers.