Getting revved-up the Yes way

In good spirits: The bowlers all ready to roll before the start of the event.

Yes, a mobile 4G brand under YTL Communications recently announced its support of seasoned motorsports racer, Henri Richard, to compete in Porsche Carrera Cup Asia.

The event begins today and will end on Sept 6. The Porsche 911 GT3 Cup race car with specially designed Yes livery will be driven by Richard during the race.

This year, Porsche Carrera Cup Asia embarks on its 13th season, raising the bar on high-performance motorsports in Asia with a strong line-up of elite racers as the region’s premier motorsports championship resumes at Malaysia’s Sepang International Circuit this weekend. Richard is part of the 28-strong international field of racing talents with a fleet of Porsche 911 GT3 Cup (Type 991) race cars set to speed down the finish line.

YTL Communications chief executive officer Wing K. Lee said the sponsorship was a nautral alliance as Yes is focused on delivering high-speed 4G mobile Internet service in Malaysia.

“Yes is all about speed as is motorsports, which puts us in a timely position to support a sport with an affinity for high performance and precision engineering. We see Yes to be naturally associated with the speed and the precision of the legendary Porsche race car,” said Lee.

He added, “Among the participating talents in this season’s competition, Richard is one of the finest professional motorsports racers, having participated in various championships throughout his career.

“We are honoured to place our support for Richard with a specially designed Yes livery for his race car. The Porsche 911 GT3 Cup Car (Type 991) which Richard will be driving is the latest version of one of the world’s most legendary race cars. It accentuates performance and innovation that Yes stands for.”

Richard said, “I am very honored to be backed by a brand as progressive as Yes. I am beyond impressed by the nationwide coverage of its 4G network in Malaysia and the performance of its always-on high-speed connectivity. As a racer, I value reliable performance and innovation. And I find these attributes in Yes.”

Richard has been racing since he was 14 years old. Soon after he could legally drive a car, Richard raced Porsche 911 Carrera S in local rally events in France. Over the years, Richard obtained his professional racing licences and continued to regularly compete in motorsports events in the United States.

In 2007, Richard founded Silicon Tech Racing LLC with a Ferrari 430 Challenge and a Porsche 997 GT3 Supercup. In the years that followed, he led Silicon Tech Racing in various successful campaigns, progressing to 2015 Porsche Carrera Cup Asia.

With his roots in Porsche, Richard is all set to impress at this season’s premier motorsports series in Asia.

Since its inception in 2003, the Porsche Carrera Cup Asia has firmly established itself as Asia’s premier international one-make racing series, recognised across the region as the signature brand of exhilarating motorsports competition.

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