Cartoons come alive in Hong Kong for Pixar's 35th anniversary

Don’t worry, the lamp does not jump on the ball in this art installation in Hong Kong. — Harbour City

Pixar turns 35 this year and fans around the world have been finding interesting ways to celebrate the occasion, or to just show their appreciation for the animation house.

Some public libraries in the United States, for example, have come up with lists of Pixar-related books, films and games that fans can check out from their digital archives. There are also independent film companies, film editors, artists and designers who have created artworks and video montages to commemorate the anniversary.

In Hong Kong, the celebration is taken up a notch with the launch of the first-ever Pixar Fest.

Popular shopping mall and tourist destination Harbour City have linked up with Disney and Pixar to organise the large-scale event, happening now until Aug 15.

The spacious mall currently houses Pixar-themed exhibitions and installations, activity stations, photo booths and more, all of which are located at different sections of the building, to minimise close physical contacts.

Harbour City also has a special augmented reality (AR) check-in system for the event, and an online game for those who prefer the virtual world.

You can find artworks and set replicas of memorable scenes from 12 Pixar movies scattered around the mall. Some of these movies include Toy Story, The Incredibles, Wall-E, Soul, Up and Ratatouille.

Meanwhile, the iconic Pixar mascot can be found on the observatory deck (which overlooks the Victoria Harbour) as an art installation. The giant Pixar Ball & Lamp is 5.2m tall, which is similar to that of the sculpture found at the company’s headquarters in California, the US.

A 4m-tall Woody and 3m-tall Buzz Lightyear from the Toy Story movie series can be found “hanging out” inside the mall.

On top of that, visitors can search for hidden characters when they check in at designated spots with the Harbour City AR app.

Other than the feature films, popular Pixar shorts will also be shown at some of the sections during the event.

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Hong Kong , cartoon , Pixar , anniversary , celebration


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