Is bespoke the future of fragrance? Inside beauty’s new scent status symbol


Although bespoke fragrances are in demand, many off-the-shelf options already cater to a variety of tastes. Photo: Luxasia

Much like fashion’s embrace of individuality, the fragrance world is wagering that bespoke blends will become the next essential luxury.

This is witnessed in how more brands are adopting the term.

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beauty , fragrances , scents , perfumes , Henry Jacques , Luxasia

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