Want to reduce undereye dark circles and bags? Try using a potato

The potato is the new darling of skincare aficionados on TikTok, appreciated for its ability to combat dark undereye circles. Photo: AFP

Who'd have thought that the humble potato would inspire a loyal following on social networks – TikTok in particular – and not for its nutritional qualities or appearance in various forms of comfort food. Social media beauty enthusiasts are singing their praises at the moment essentially for their cosmetic virtues.

It's a trend we didn't see coming, but one that's taking off on the Chinese social media platform to the point of generating millions of views.