Be Spring stars Michelle Yeoh (centre) alongside theatrical dancers of Wing Chun.
The brand launches an exclusive capsule collection to welcome the Year of the Dragon
OSCAR-winning actress, Michelle Yeoh graces the screen in a short film, Be Spring, for lululemon’s Lunar New Year campaign.
This cinematic tribute that beautifully captures the harmonious connection between mind and body, was produced by an all-star cast and crew and filmed against the stunning backdrop of the mountains in Jingning and Xiandu in China.
Decked in lululemon’s iconic collections, Yeoh, alongside eight theatrical dancers of Wing Chun from the Shenzhen Opera and Dance Theatre, bring their artistry to life in a visual feast that encapsulates an ode to spring, a season symbolising renewal and fresh beginnings.
Be Spring explores the essence of well-being, urging us to discover perpetual spring within our daily lives.
Malaysia’s silver screen queen
Yeoh is styled in lululemon’s key collections and the new capsule collection for the Year of the Dragon.
Perak-born Yeoh, who was named TIME Magazine’s Icon of the Year in 2022, started off her career in Hong Kong in the 1980s and is considered one of Asia’s most successful actresses.
Throughout the years, she has become a household name in Malaysia, Hong Kong, and Hollywood, starring in numerous films that draw from her decades of training in martial arts and dance.
Yeoh made history last year by clinching the Academy Award for her role in Everything Everywhere All At Once, making her the first Oscar-winning actress of Asian descent, and the first Malaysian recipient in the Academy's illustrious 95-year history.
“I’m delighted to be partnering with lululemon. Sports have always been an important element of my life, and I am committed to helping more people, especially younger generations, benefit from sports,” says Yeoh, who adds that Wing Chun holds a special place in her heart.
Left: lululemon’s well-loved Metal Vent Tech Short Sleeve (RM318) is reimagined in seasonal colours for a distraction-free workout with minimal chafe. Right: lululemon’s weightless and buttery soft Align franchise tank (RM358) will ease you into your routines this new year.
“Back in 1994, I starred in the movie ‘Wing Chun’, and 30 years later, I’m honoured to have the opportunity to collaborate with these professional dancers to re-interpret Wing Chun through the short film ‘Be Spring’.”
For Yeoh, the concept of Be Spring is one that resonates with her deeply.
“Having our own inner spring all year round is our superpower,” says Yeoh. She adds that taking time to listen and understand oneself – in mind, body and spirit, are the keys to achieving balance and finding inner peace.
An art for the new year
lululemon China brand marketing and community vice president Lynn Cheah echoes Yeoh’s sentiments and the brand's commitment to well-being, asserting that everyone has the right to be well.
“This new year, we want to explore well-being through the lens of eastern culture – our essence, our energy and our spirit,” says Cheah.
Presented through the juxtaposition of Wing Chun – a Southern Chinese martial art, and dance, Cheah explains that Be Spring is a celebration of spring, and an invitation to find your balance and your own eternal spring.
The satin balloon-sleeve jacket (RM698) from lululemon’s Lunar New Year limited capsule collection is seen in Be Spring.
“It is an honour and a pleasure to have both Yeoh and dancers from the theatrical dance ‘Wing Chun’ join us in realising this film.
“Through their movements, they truly demonstrate both the power of martial arts and the grace of dance,” adds Cheah.
A fiery inspiration
lululemon’s exclusive Lunar New Year capsule collection represents the perfect homage to the Year of the Dragon, with designs inspired by the shapes and curves formed by overlapping dragon scales.
This thoughtful creation is a harmonious blend of style and comfort, making it the perfect attire for the New Year celebrations.
lululemon’s Steady State Pant (RM598) puts softness and comfort first in a seasonal colour.
Adding to the allure of the special edition is a satin balloon-sleeve jacket crafted from a lustrous satin fabric, showcasing a glossy finish that is suitable for both day and evening engagements.
Check out lululemon’s capsule collection and stylish activewear at lululemon stores across Kuala Lumpur, or visit its newly-opened store in The Exchange TRX, its largest store to date encompassing over 5,000 sqft.
lululemon stores Malaysia
KLCC
Lot 167, Level 1, Kuala Lumpur City Centre, 50088 Kuala Lumpur
Tel:03-2789 1871
Pavilion KL
Lot 3.100.00, Elite Pavilion, Pavilion, Bukit Bintang, 55100 Kuala Lumpur
Tel:03-2110 6765
The Exchange TRX
Unit No. L1.81.0 & L1.82.0, Plaza The Exchange TRX, Tun Razak Exchange, Kuala Lumpur
Tel: 03-2386 3644
