Lululemon launches first men’s sneakers


A Lululemon store at the Polaris Fashion Place mall on Black Friday in Columbus, Ohio, US, on Friday, Nov. 24, 2023. Photographer: Matthew Hatcher/Bloomberg

Beijing: Lululemon Athletica Inc launched its first sneakers for men – running and casual – as part of its efforts to boost its men’s business, marking this as the company’s first time to outfit both men and women in athletic gear from head to toe.

What has now been added to the company’s popular ABC pants for men of all walks of life is its latest innovations in men’s casual sneaker – cityverse – and the running shoe – the beyondfeel and beyondfeel trail.

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