Makeup goes hybrid, focusing on holistic beauty and formulated for skin health

Alicia Keys' new collection of makeup fuses skincare and colour, offering more of a hybrid function. Photo: AFP

At this week's Met Gala, Alicia Keys unveiled a line that goes beyond a makeup collection: the new hybrid line bridges skincare and makeup.

It's a growing phenomenon in the cosmetics industry, capitalising on the trend for holistic beauty, with a host of eyeshadows, lipsticks, foundations, and other blushes formulated for skin health.