LONELY Planet, publisher of the popular travel guides, recently launched interactive e-books for the iPad featuring popular European destinations.
E-books for Italy, Spain, France, Britain and Ireland, each containing more than 3,000 hyperlinks and imbedded points of interest, will be sold through Apple’s iBook stores.
“The e-book in the iBook store was a new frontier for us that really creates a level of inner activity for a guide that has not previously existed,” said John Boris, Lonely Planet’s executive vice president at the launch earlier in the month. “We believe it is the most enhanced e-book out there for travel.”
The initial five electronic books will be followed by interactive guides for Japan, Thailand and Australia.
Inspired by the company’s Discover series of travel books that feature tailored itineraries, maps and travel tips, these e-books will allow readers to pre-plan their trip, bookmark pages, take notes, search imbedded points of interest and find exact content.
Although specifically designed for the iPad, the e-books can also be accessed on the iPhone with 4.0 software; they will sell for US$14.99 (RM47.50). – Reuters