Labubu resale price falls may be more about supply than demand


Trendy toy: People visit a Pop Mart shop at a mall in Beijing. A summer sales boom means it is almost impossible to buy a Labubu from a Pop Mart store. — AFP

KASIDIT Teerawiboosin, 22, has ridden the wave of Labubu’s success as a reseller in Thailand of toys from Pop Mart, but the days of easily making money flipping the toothy-grinned monsters are numbered.

“Prices in the Thai resale market are going down really, really, really fast,” said Teerawiboosin, who has been buying Pop Mart toys and selling them on unopened since early 2024.

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