KUALA LUMPUR: CIMB Bank Bhd signed a memorandum of collaboration (MoC) with Kuala Lumpur City Hall (DBKL) today and committed RM5 million over three years to drive inclusive economic growth in the capital under the "Moving KL Forward - Kita Bagi Jadi” initiative.
The collaboration aims to support local businesses, particularly micro, small and medium enterprises (MSMEs), through digital adoption, while also strengthening the local creative industry to stimulate economic activity in Kuala Lumpur.
The signatories were presented by Kuala Lumpur Mayor Datuk Seri Fadlun Mak Ujud and CIMB Group
chief executive officer Novan Amirudin, and witnessed by Minister in the Prime Minister’s Department (Federal Territories) Hannah Yeoh and CIMB Bank chairman Datuk Syed Zaid Albar.
Syed Zaid said several programmes will be implemented focusing on two key areas: encouraging digital adoption among MSMEs to improve efficiency and competitiveness, and activating the creative economy through cultural events, festivals and public art initiatives.
"We see Kuala Lumpur as an important platform to strengthen collaboration between the public and private sectors.
"The Moving KL Forward initiative will continue to focus on arts, culture and heritage development, while empowering communities and strengthening the local business ecosystem,” he said in a press conference here today.
Meanwhile, Yeoh said the collaboration reflects joint efforts to generate more meaningful economic outcomes for the people.
She said that beyond physical development, the priority is to ensure inclusive, people-centric and sustainable growth, with more citizens benefiting from urban development.
"RM5 million has been allocated over three years as a start, with the potential to be expanded up to RM150 million in the future, and we see more opportunities to scale this together with DBKL.
"The success of this programme is not measured solely by specific targets at this stage, but also by public response and feedback.
"As long as people enjoy and participate in the programmes organised, we believe the objective is achieved because the goal is to enliven the city,” she added. - Bernama
