Challenges ahead for tobacco, vape firms


Illustration shows BAT (British American Tobacco)

PETALING JAYA: The upcoming public display ban on cigarettes and vapour products under the Control of Smoking Products for Public Health Act 2024 (Act 852) is likely to reduce the legal volumes of combustible and vapour products by limiting brand visibility to the new generation of consumers in the long term.

Affin Hwang Investment Bank (Affin Hwang IB) Research said despite a decline in illicit cigarette prevalence and a slight increase in sales volume for 2024, the ban will impact tobacco companies.

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British American Tobacco , vape , cigarette

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