Joon Aun Ooi (left), president, Asia Pacific at Wyndham Hotels & Resorts, and Ong. Families are no longer an afterthought in hospitality, says Ong.
FAMILY travel is on the rise. According to a survey by US travel insurance marketplace Squaremouth, 47% of travellers plan to take multigenerational or family trips in 2025, surpassing all other group trip types and representing a 17% increase from 2024.
The trend towards family travel is also apparent in South-East Asia where multi-generational trips are prevalent.
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