BiiB makes big strides in running

BiiB aims to foster a sense of community and team spirit through walking and running activities.

WHEN the founders of wellness tech start-up BiiB began building its platform for runners, they knew that the goal from start to finish line would be the same: to foster greater community spirit.

“Running is typically very individual-oriented – the fastest one wins, whether you’re running a marathon or track,” says Sheyong Tan, co-founder and CEO of BiiB.