Apple set for big sales decline

Keen competition: An Apple store in New York. Adding AI features to iPhones will also help the firm to compete better with Huawei and Samsung Electronics. — Bloomberg

NEW YORK: Apple’s plan to add generative artificial intelligence (AI) to its iPhones and revive sagging sales in the crucial Chinese market will be in focus when the tech giant reports its biggest quarterly revenue decline in more than a year.

Long considered a must-own stock on Wall Street, Apple shares have underperformed other Big Tech companies in recent months, falling more than 10% this year as fears mount about its slow roll-out of AI services and as a resurgent Huawei takes market share in China.