European companies bullish on sales in China

Strong ties: A technician tests xenon lamps at a company in Ningbo. Businesses from central and eastern European countries are upbeat on China’s economic outlook, huge market potential and improving business environment. — AFP

NINGBO: Businesses from central and eastern European countries (CEEC) and beyond have been eyeing a key commerce and trade expo being held in eastern China’s port city of Ningbo with a view to strengthen economic ties with China and greater opportunities.

Exhibitors and business insiders believe the third China-CEEC Expo and International Consumer Goods Fair, which kicked off last Tuesday, opened up prospects for goods and services from the CEEC to tap into the Chinese consumer market.