KUALA LUMPUR: Malaysia Airlines will be further enhancing its loyalty programme Enrich by introducing a fare-based earning scheme and a new tier qualification structure starting April 1.
The new points earning model will apply to all Malaysia Aviation Group (MAG) flights, including Malaysia Airlines and MASwings with Firefly changing-over to the new scheme in 2022.
Meanwhile, members flying on pure Oneworld member airlines and partner airlines will continue to earn Enrich Points based on the current structure.
“This milestone of the Enrich Programme is part of Malaysia Airlines’ ethos of providing our passengers with maximum value for their travels," the airline said in a statement today.
It said this progressive milestone elevates Enrich as one of the fore runners amongst fellow frequent flyer programmes around the world and provides a more transparent and simplified model in response to requests from its members.
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