Proton’s domestic market performance stabilised

Proton Edar's Roslan Abdullah: "“Malaysian car sales are continuing to outperform market projections from earlier in the year as we estimate total industry volume (TIV) to be more than 56,000 units for a third consecutive month. A lot of this can be accounted for by traditional end-of-year deals offered by car brands but this year, we can include Penjana incentives and the launch of popular new models such as the Proton X50 as volume growth drivers. ”

PETALING JAYA: Proton Holdings Bhd is cautiously optimistic about its prospects for 2021, following a strong sales performance towards the end of this year.

The national carmaker saw sales (domestic and export) of Proton cars increase 18% year-on-year (y-o-y) to 11,411 units in November, contributing to a total sales of 96,410 units in 2020.