New strategies needed for Malaysian tourism


Cautious visitors: Tourists seen wearing face masks as they enter Malaysia through the Johor Baru Custom, Immigration and Quarantine Complex recently.

IT’S an unfortunate start to Visit Malaysia Year 2020 with the outbreak of the coronavirus putting a tumble to travelling, and it’s a tad more ominous that mainland China tourists have been our key market.

The Chinese government has already placed its faith in Malaysia by launching the Malaysia-China Year of Culture and Tourism 2020 to boost bilateral ties and friendship between the Asian nations.

Save 30% OFF The Star Digital Access

Monthly Plan

RM 13.90/month

RM 9.73/month

Billed as RM 9.73 for the 1st month, RM 13.90 thereafter.

Best Value

Annual Plan

RM 12.33/month

RM 8.63/month

Billed as RM 103.60 for the 1st year, RM 148 thereafter.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Next In Business News

China limits trade-in subsidy for 2026 in hit to some carmakers
KKR bid to take Yomeishu private is derailed by top shareholder
Jasrinderjit Singh is new Lagenda CEO
Earnings resilience to set companies apart
EC rolls out transformation initiative
Loan growth expected to reach 5.7% in 2026
Official reserve assets total US$124bil, says BNM
NCT Alliance gets nod for acquisition
Foreign investors dump bonds amid rupee slide
Johor data centre water demand to accelerate

Others Also Read