KUALA LUMPUR: AirAsia Group Bhd has teamed up with Universal Music Malaysia Sdn Bhd to develop Asean talents with the potential to be marketed for profit within and beyond South East Asia.
The JV company – RedRecords Sdn Bhd – will also further popularise Asian pop music through artists and repertoire; artist development; music recordings and contents; management and agency services (relating to all entertainment activities); and music publishing and merchandising.
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