Affin Islamic Bank eyes 60,000 Credit Card-i holders in first year

Affin Islamic chief executive officer Nazlee Khalifah said this was its first Islamic credit card as many of its patrons did not have an Islamic credit card.

KUALA LUMPUR: Affin Bank Bhd’s unit, Affin Islamic Bank Bhd, aims to garner 60,000 Affin Islamic Credit Card-i holders within the first year of its launch.

Affin Islamic chief executive officer Nazlee Khalifah said this was its first Islamic credit card as many of its patrons did not have an Islamic credit card.

“We’re planning to initially reach consumers within the bank, mostly involving our mortgage, hire purchase, and Amanah Saham Nasional Bhd loans,” he told reporters at the launch here.

The bank unveiled its first Affin Islamic Credit Card-i, a joint collaboration with global payments industry solutions company, Mastercard.

“The bank has issued over 600,000 debit and credit cards and the strategy is to run the conventional credit cards concurrently alongside Islamic credit cards,” said Nazlee.

He said Affin Islamic Credit Card-i is the bank’s response to the evolving demand and ever rising bank’s patrons’ expectations of Shariah-compliant products.

“As one of the leading Islamic banks in Malaysia, we have been proactive in meeting the needs of Malaysians who seek syariah-based financial products,” he said.

Nazlee said credit card was a testimony that syariah-based products are innovative and able to capture the interest of the cardmembers.

Affin Islamic Credit Card-i is accepted at over 30 million locations worldwide where cardmembers can enjoy benefits and privileges for travels, dining, healthy living and charity. — Bernama