KUALA LUMPUR: TCRS Restaurants Sdn Bhd, the operator of The Chicken Rice Shop, is always open to explore opportunities to expand the company but it had not made any firm plans with any party.
Chief executive officer (CEO), Wong Kah Lin, said it was “humbled” that others had seen the value of the brand.
She said this when asked to comment on news reports that Brahim’s Holdings Bhd, the in-flight meal provider, was keen to acquire a stake in TCRS.
“Our focus in 2015, our 15th year, is still on market expansion in Malaysia, hence we are planning to open 25 restaurants by year-end," Wong told reporters at the TCRS's 15th anniversary celebration here today.
Brahim's, in a filing to Bursa Malaysia yesterday, said it would likely acquire a stake in TCRS to create and increase its shareholders value. The decision, however, was still under negotiation, it said.
Wong said the company has 76 The Chicken Rice Shop outlets currently.
As for the new restaurants, she said: "It will be mainly in the shopping malls outside Klang Valley area."
Among the states that would have the outlets included Kelantan, Terengganu and Kedah, she said.
TCRS Restaurants expected the new outlets to contribute 20 per cent to its sales for this year, she said.
Besides The Chicken Rice Shop, TCRS Restaurants is also the operator of Sweet Chat, Pancake House International and Dubu-Dubu. - Bernama
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