CWP Food Manufacturing, a Malaysian homegrown snack manufacturer specialising in traditional snacks, has been recognised by Asean and Asia Records for producing the First Halal-Certified Sweet Potato Snack Fusing Two Differently-Coloured Real Sweet Potato Varieties into One Single Chip. The award was presented at the Malaysia International Halal Showcase (MIHAS) 2026.
"This is a notable achievement for us in the food and snack industry — even as a traditional snack manufacturer, we continue to innovate as a company," said founder Yanice Cheong.
The Double Triple Sweet Potato, one of CWP Food Manufacturing's core products, is sold in 7-Eleven Taiwan and Supasave Brunei.
CWP Food Manufacturing Sdn Bhd was recognised by Asean and Asia Records as the First Halal-Certified Sweet Potato Snack Fusing Two Differently-Coloured Real Sweet Potato Varieties into One Single Chip, at the Malaysia International Halal Showcase (MIHAS) 2026.
The recognition celebrates CWP's ability to combine innovative production methods with halal integrity and local tradition. Specialising in traditional Malaysian crackers, the company has seen strong sales growth locally and overseas. Its method of fusing two sweet potato varieties into a single chip creates a snack that is both sweet and savoury — one that has won over vegetarian and health-conscious consumers at home and abroad.
Founded in 2008 in Ipoh, Perak, CWP Food Manufacturing Sdn Bhd has grown from a home-based venture into an international snack manufacturer exporting to 8 countries across Asia and Europe — a business rooted in tradition with an innovative twist.
Today, approximately 60% of its business is the sale of traditional Malaysian snacks in the global market, helping to raise Malaysia's profile abroad.
"This recognition from Asean and Asia Records is a notable achievement for us. Even as a traditional snack manufacturer, we must keep innovating to grow, to attract and retain local talent, and to reach untapped markets at home and overseas. We are proud to be the first recognised for this kind of food innovation — advancing with the next generation while preserving the knowledge of our tradition. That is the Malaysian way, and we remain committed to it," said founder Yanice Cheong.
"This snack is also specially made for vegetarians. It is all vegetable-based, and it is something more to offer for veggie lovers. There is much vegetable based snack for vegetarians, and so we hope this move helps vegetarians enjoy the snacks.
"We are looking at moving this brand to international markets including China, Taiwan, Hong Kong, Singapore, Indonesia and the Philippines. We are also looking closely into moving the brand into mare Asean markets."
For the record, SNACKISS Double Triple Sweet Potato is a snack developed and manufactured in Malaysia by CWP Food Manufacturing under its in-house brand. It is a sweet potato cracker distinguished by its two-tone colour in a single chip. Made from natural purple and orange sweet potato, it is a source of fibre with no added artificial colouring — a colourful snack for those who want something fun and health-conscious.
CWP Food Manufacturing, founded in 2008, is a trusted snack manufacturer offering scalable, customisable OEM/ODM services for international private labels and distributors. The company holds ISO 22000, HACCP, GMP and JAKIM Halal certification. Its capabilities span raw-material selection, production processing, and import/export, covering seaweed snacks, food products and traditional Malaysian crackers — while it continues to build its own consumer-facing brand, SNACKISS.
