AFFIN Group (“AFFIN” or “the Group”) is redefining the weekend experience with AFFIN Universe. This two-day lifestyle destination transforms MITEC Kuala Lumpur into a vibrant showcase of entertainment, culture and discovery as the corporation turns 50 this year.
Taking place on Feb 7-8 (Saturday and Sunday), from 10.00am to 10.00pm, the AFFIN Universe Anniversary Showcase event is designed as a full-day immersive experience rather than a conventional exhibition.
Visitors can expect a dynamic mix of live performances, celebrity appearances, interactive zones and experiential showcases that encourage exploration and meaningful engagement.
With a diverse line-up spanning automotive, travel, fashion and food, the showcase is organised into various themed zones, allowing guests to move seamlessly through a curated journey of contemporary lifestyle experiences.
The weekend programme features performances and appearances by Hael Husaini, Marsha Milan, Mimifly, Dato’ Sri Aliff Syukri, Wani Kayrie, Afieq Shazwan, Puteri Khareeza, Imran Aqil, Atita Haris, Fiza Sabjahan, Fedtri Yahya, Fizi Ali, Dato’ Fazley and Dr. Soo Winci among others, alongside a special ‘Let’s Talk’ segment by Sarimah Ibrahim and Marriott Bonvoy.
A major highlight includes a rare reunion of two of Malaysia’s leading financial podcasts, Financial Faiz and Mr. Money TV, coming together for a live session.
President and Group Chief Executive Officer of AFFIN Group, Datuk Wan Razly Abdullah, said, “The showcase reflects AFFIN’s broader engagement with lifestyle and the community.
"As a financial institution, our role extends beyond banking and includes connecting businesses to opportunities and communities to meaningful experiences. Through AFFIN Universe, we are bringing together strategic partners and entrepreneurs onto one platform, creating an environment where products, ideas and people converge seamlessly,” he added.
Held in conjunction with AFFIN’s 50th Anniversary, the event reflects the Group’s continued commitment to engaging communities beyond banking. While visitors will have the opportunity to explore AFFIN’s latest offerings on-site, the emphasis remains firmly on experience, creativity, and connectio,n making the showcase accessible to everyone, whether they are existing customers or not.
For more information on AFFIN’s campaigns, products and services, please visit www.AffinAlways.com or follow @affinmy on Instagram, Facebook or TikTok. Download ATMOZFR app for the latest information and events powered by AFFIN.
