A ringside seat at ‘The Match’ to decide Japan’s next prime minister

A billboard for the Liberal Democratic Party presidential election at the party's headquarters in Tokyo. A record nine contenders are vying for the top job. - Bloomberg

TOKYO: Welcome to “THE MATCH”, the gloves-off clash between nine contenders vying for the post of Japan’s next prime minister.

The English words, capitalised and in bold red font, take the spotlight in the ruling Liberal Democratic Party’s (LDP) promotional collateral for its Sept 27 election, in which the party’s next leader will be chosen.