Asean countries let down by Taylor Swift Eras Tour snub can shake it off by upping their game, say experts

US singer-songwriter Taylor Swift performing during the first night of the The Eras Tour in Australia. - PHOTO: EPA-EFE via The Straits Times/ANN

JAKARTA (The Straits Times/ANN): The “Swiftonomics” is clear: Taylor Swift’s sold-out stadium Eras Tour concerts have already injected billions in spillover economic benefits to its tour stops so far – and countries in South-east Asia are eager to start luring such superstar acts to amp up tourism and consumer spending on their home ground.

But experts say big money-making acts like Taylor Swift are more likely to perform in venues where they can get the best deal for their shows. Connectivity, infrastructure and security are pivotal considerations, aside from subsidies or grants like what Singapore was revealed to have offered the singer.