The right product for the right buyer: E-commerce strategies to stand out from the pack


JAKARTA (The Jakarta Post/Asia News Network): Over the past three years, the way we shop has changed massively. Amid a global pandemic, more customers shifted to online shopping as it allows them to click the checkout button from the comfort of their own homes.

Of course, much of this fact can be attributed to the fact that online shopping has its own benefits, from increased convenience, wide selection and variety of products, to attractive promos and deals. In particular, e-commerce platforms have enjoyed a massive rise in popularity over the period.

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Indonesia , e-commerce , Tokopedia

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