Meeting customers' real needs


It was one of those times again. I call it the “Waiting Time”. It seems everyone spends (or wastes) at least 10% of our lifetime waiting for something or someone.

Waiting is inevitable. So, there I was sitting at the lounge of the tyre workshop, waiting again. It was a very hot day and as I waited, I could not help but fantasise about hearing the sound of “ding-a-ling” nearby.

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Business , Jeanisha Wan

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