OpenAI to sell its top models on Google Cloud in latest enterprise push


FILE PHOTO: OpenAI logo and a keyboard in this illustration created on October 19, 2026. REUTERS/Dado Ruvic/Illustration/File Photo

Oct 21 (Reuters) - OpenAI will ⁠make its frontier artificial intelligence models and Codex coding agent available through Google Cloud ⁠in the coming weeks, the companies said on Wednesday, deepening ties between two ‌rivals and underscoring how major cloud providers are becoming key distributors of top AI models.

The partnership will bringOpenAI's latest models such as GPT-6 Astra to Google Cloud's Model Garden. It will allow customers to buy them through Google Cloud Marketplace ​and use existing cloud spending commitments for the purchases, according ⁠to a company blog post, asOpenAI ⁠tries to sell its models to more enterprise customers.

It will also allow customers in regulated industries ⁠to ‌access OpenAI models through Google Cloud's access controls, data governance tools and infrastructure to buildso-calledagentic AI workflows.

Alphabet's Google has become the latest majorhyperscaler to offer OpenAI models to its ⁠customers, after OpenAI’s exclusive distribution arrangement with Microsoft expired in April.

OpenAI ​has since expanded distribution to ‌Amazon Web Services and now to Google Cloud, each a majorhyperscaler vying for AI market ⁠share.

The deal adds another ​layer to an increasingly complex relationship between OpenAI and Google, which compete in core AI products and search even as the economics of building and deploying large models push them toward cooperation.

Google has moved to ⁠position its cloud unit as a neutral platform offering ​customers a broader choice of models, after it struck a cloud deal withOpenAI to offer it more computing capacity last year.

For Google Cloud, adding OpenAI's models strengthens a strategy of offering customers a wider ⁠range of third-party models rather than relying only on its own.

ThomasKurian, chief executive of Google Cloud, has told Reuters in a previous interview that the Google cloud platform is an open platform and it welcomes any model popular with developers in it.

The arrangement also fits a broader industry shift ​in which hyperscalers are becoming the main commercial channels for frontier ⁠AI labs. Cloud providers usually take a cut from sales through its platform.

Anthropic, an OpenAI rival ​backed by Amazon and Google, has seen 47% of its ‌2025 revenue coming from cloud providers Amazon and Google's ​cloud platforms, according to its IPO filing reviewed by Reuters.

(Reporting by Krystal Hu in San Francisco; additional reporting by Kenrick Cai in San Francisco; editing by Lincoln Feast.)

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Air Pollutant Index

Note: API is calculated based on 24hr running average of the most dominant parameter.

Highest API Readings

    Select State and Location to view the latest API reading

    Others Also Read