Once-bankrupt Atari returns to profit with decade-high revenue


FILE PHOTO: People play Atari arcade game "Pong" at the computer games fair Gamescom in Cologne, Germany, August 22, 2018. REUTERS/Wolfgang Rattay/File Photo

Aug 3 (Reuters) - Video ⁠game developer Atari reported annual revenue of €56 million ($65 ⁠million) on Monday, its highest in more than ‌a decade, as a strategy built on reviving old franchises and buying up studios pulled the Paris-based company back into profit.

Atari, the arcade ​and console pioneer that filed for ⁠bankruptcy protection just over ⁠a decade ago, is riding a broader industry shift ⁠toward ‌mining back catalogues and nostalgia-driven franchises instead of costly new blockbusters, a trend it has ⁠embraced through a wave of studio and IP ​acquisitions over ‌the past year.

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