India's Swiggy-owned Instamart key profitability metric improves, plans more stores


FILE PHOTO: A gig worker waits to pick an order outside a Swiggy's grocery warehouse at a market area in New Delhi, India, May 6, 2024. REUTERS/Priyanshu Singh/File Photo

July 30 (Reuters) - India's Swiggy said ⁠on Thursday its quarterly loss narrowed and a key profitability metric ⁠at its quick-delivery platform Instamart improved, while it plans to ‌add more distribution hubs to drive growth.

The food delivery service provider said its consolidated net loss narrowed to 7.91 billion rupees ($82.67 million) for the first quarter ended June 30, while revenue ​rose to 68.12 billion rupees.

Analysts had expected a ⁠loss of 7.2 billion rupees ⁠and revenue of 65.21 billion rupees, according to data from LSEG.

Instamart, which delivers ⁠everything ‌from eggs to smartphones within minutes, posted a contribution margin - revenue remaining after variable costs - of negative 0.2% of gross order value, ⁠improving from negative 1.8% in the previous quarter.

Gross order ​value is the total ‌value of goods sold through the platform before discounts.

The improvement comes ⁠as India's quick ​delivery apps race to expand their networks and cut delivery times, with Swiggy competing against Eternal's Blinkit, Zepto and Tata-backed BigBasket.

Swiggy said higher advertisement income, customers returning ⁠more often and a wider range of goods ​at its dark stores, or distribution hubs dedicated to online orders, led the improvement.

"In the last 4 quarters, we have taken a ... choice in terms of ⁠choosing contribution over growth (for Instamart)," Sriharsha Majety, group CEO and co-founder at Swiggy, said on an earnings call.

The company also expects contribution margin to remain in the 0% to negative 1% range over the next couple of quarters. ​It plans to opens 75 new Instamart stores ⁠across the country in the September quarter.

Instamart currently has 1,171 stores across 131 ​cities.

The Indian food delivery sector, meanwhile, has been ‌resilient despite some consumers cutting back spending, ​according to analysts.

($1 = 95.6800 Indian rupees)

(Reporting by Saikeerthi and Urvi Dugar in Bengaluru and Praveen Paramasivam in Chennai; Editing by Eileen Soreng)

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