Netflix announces $25 billion share buyback


FILE PHOTO: A drone view shows the Netflix logo on one of the company's buildings in the Hollywood neighborhood in Los Angeles, California, U.S., January 20, 2026. REUTERS/Daniel Cole/File Photo

April 23 (Reuters) - Netflix ⁠said on Thursday its board has authorized an ⁠additional $25 billion share repurchase program, resuming capital ‌returns after the streaming giant walked away from a $72 billion deal to buy Warner Bros Discovery's assets.

Its shares rose 1.5% in ​premarket trading.

The new authorization is on ⁠top of a buyback ⁠approved in December 2024 and has no expiration date. ⁠Netflix ‌had about $6.8 billion remaining under its previous buyback plan as of March end.

In the ⁠two months since it walked away from the ​Warner Bros merger ‌race, Netflix has rolled out a series of ⁠growth initiatives, ​including the acquisition of Ben Affleck's AI film-tech firm InterPositive, raised subscription prices in the U.S. and launched ⁠a gaming app for kids.

Analysts expect ​the company to refocus on growth areas including advertising, live programming and sports, as it looks to scale ⁠its ad-supported tier, which is seen as key for future revenue growth.

Last week, Netflix provided a tepid forecast for the second quarter and said its co-founder ​and Chairman Reed Hastings will exit ⁠the company in June.

The company had previously said it ​planned to resume share repurchases ‌while investing about $20 billion this ​year in films and television.

(Reporting by Harshita Mary Varghese in Bengaluru; Editing by Tasim Zahid)

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