Apple launches new MacBooks with M5 chips, bigger base storage


FILE PHOTO: An Apple logo hangs above the entrance to the Apple store on 5th Avenue in the Manhattan borough of New York City, July 21, 2015. REUTERS/Mike Segar/File Photo

March 3 (Reuters) - Apple on Tuesday ⁠unveiled updated MacBook Air and MacBook Pro models, featuring its latest ⁠M5-series chips and bigger base storage, in a bid to lure buyers ‌in a softening PC market squeezed by rising memory costs.

The update includes a new MacBook Air powered by Apple's latest M5 chip and higher-end MacBook Pro models equipped with the new M5 ​Pro and M5 Max processors, which the company ⁠says deliver significant gains in ⁠performance and on-device AI capabilities.

Follow us on our official WhatsApp channel for breaking news alerts and key updates!

Next In Tech News

Lucid unveils steering wheel-free robotaxi concept, taking aim at Tesla's Cybercab
US appeals court throws out injunction against California law on children's online safety
Microsoft's Rajesh Jha, head of experiences and devices unit, to retire
Ukraine opens battlefield data access to allies' AI models
SoftBank-backed PayPay shares set to open 38% above IPO price
Exclusive-Italian prosecutors seek trial for Amazon, four execs over alleged $1.4 billion tax evasion
Pentagon CTO says 'no chance' of renewed Anthropic negotiations
Bumble shares surge as investors swipe right on AI-powered reboot
US insurers and hospitals turn to new AI for age-old battle over charges vs payments
Google names London office 'Platform 37' in a nod to railway neighbour, AI 'Go' match

Others Also Read