A logo of mobile application Instagram is seen on a mobile phone, during a conference in Mumbai, India, September 20, 2023. REUTERS/Francis Mascarenhas
(Reuters) -Meta Platforms said it is partnering with chip tech provider Arm Holdings to power the systems that drive personalization across its apps, including Facebook and Instagram, as companies rush to upgrade the chip technology underpinning their services.
The social media giant will use Arm-based data center platforms to power its AI ranking and recommendation systems, which are key to discovery and personalization across its apps.
