AI hologram of Spider-Man creator Stan Lee debuts at L.A. Comic Con


Attendees take selfies in front of an AI hologram of comic book writer Stan Lee projected into a Proto Epic device during L.A. Comic Con in Los Angeles, California, U.S., September 26, 2025. REUTERS/Mario Anzuoni

LOS ANGELES (Reuters) -Wearing a green sweater and tan pants against a bright blue screen, Marvel comic book superhero creator Stan Lee will return to L.A. Comic Con in holographic form to meet fans of his characters including Spider-Man, Hulk, Iron Man and Thor.

Fans can interact with a hologram of Lee, who died in 2018 at the age of 95, in an enclosed booth at the Los Angeles Convention Center.

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