Apple's plan to offer AI search options on Safari a blow to Google dominance


FILE PHOTO: A person walks by the Apple store on Fifth Avenue in New York City, U.S., May 1, 2025. REUTERS/Kylie Cooper/File Photo

(Reuters) -Apple's plans to add AI-powered search options to its Safari browserare a big blow to Google, whose lucrative advertising business relies significantly on iPhone customers using its search engine.

The news slammed shares of Google-parent Alphabet, which closed down 7.3%, wiping off roughly $150 billion from its market value.

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