In the US, TikTok is by far the most popular social media platform among teenagers


According to Piper Sandler's latest 'Taking Stock with Teens' report published in spring 2025, 47% of teenagers surveyed named TikTok as their favorite app, equaling Snapchat's record set in 2017. — AFP

It's a new milestone. While TikTok's future in the United States remains somewhat shaky, the Chinese platform is now the favorite social network among teenagers there. According to Piper Sandler's latest "Taking Stock with Teens” report published in spring 2025, 47% of teenagers surveyed named TikTok as their favorite app, equaling Snapchat's record set in 2017.

The Chinese app is crushing the competition: nearly half of US teenagers cite TikTok as their favorite social media platform, up from 39% previously, according to the latest biannual "Taking Stock with Teens” survey conducted by Piper Sandler among 6,455 young people with an average age of 16.2. Not only does this put TikTok in first place, but it also gives it a clear lead over all its competitors.

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