FILE PHOTO: The BlackRock logo is pictured outside its headquarters in the Manhattan borough of New York City, New York, U.S., May 25, 2021. REUTERS/Carlo Allegri/File Photo
LONDON (Reuters) - BlackRock has launched its first bitcoin exchange-traded product in Europe, in a bid to tap growing demand for cryptocurrency exposure in new markets after attracting more than $50 billion into similar products in the United States.
The world's largest asset manager has launched its 'iShares Bitcoin ETP', according to a BlackRock product page online, which is domiciled in Switzerland and listed in Paris, Amsterdam and Frankfurt.
