US FCC chair backs requiring AI disclosure in campaign TV, radio ads


FILE PHOTO: Jessica Rosenworcel answers a question during an oversight hearing held by the U.S. Senate Commerce, Science, and Transportation Committee for the Federal Communications Commission (FCC), in Washington, U.S. June 24, 2020. Jonathan Newton/Pool via REUTERS/File Photo

WASHINGTON (Reuters) -U.S. Federal Communications Commission Chairwoman Jessica Rosenworcel on Wednesday proposed requiring disclosure of content generated by artificial intelligence (AI) in political ads on radio and TV.

Rosenworcel is asking her colleagues to vote to advance a proposed rule that would require disclosure of AI content in both candidate and issue advertisements, but does not propose to prohibit any AI-generated content within political ads.

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