Dutch fine Fortnite maker for ‘pressuring’ kids with ads


ACM hit Epic Games with two separate fines totalling the equivalent of US$1.2mil (RM5.65mil), after finding that underage gamers ‘could experience pressure in several ways to make purchases’.— Image by freepik

THE HAGUE: Dutch authorities slapped a €1.1mil (RM5.5mil) fine on Fortnite maker Epic Games on May 14, judging that vulnerable children were exploited and pressured into making purchases in the game’s Item Shop.

The Netherlands Authority for Consumers and Markets (ACM) hit Epic Games with two separate fines totalling the equivalent of US$1.2mil (RM5.65mil), after finding that underage gamers “could experience pressure in several ways to make purchases”.

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