Apple unveils new laptops, iMac and trio of more powerful chips

New MacBook Pro models, also unveiled at the half-hour event, will run the new processors. — AP

Apple Inc announced a new iMac, MacBook Pros and the third generation of its in-house Mac processor line, rolling out a first-of-its-kind M3 chip that boosts performance and graphics horsepower.

The new chip lineup relies on advanced 3-nanometer manufacturing technology and more efficiently handles graphics processing, Apple said in a presentation Monday. The base model has eight main cores – the processing engines on a chip – in addition to 10 cores for graphics. The company also announced higher-end M3 Pro and M3 Max chips as part of a “Scary Fast”-branded product unveiling, an unusually timed event that kicked off at 5pm California time.