Adobe to add generative AI tools into its video editing software


FILE PHOTO An example of Adobe Inc generative artificial intelligence features for video editing is seen in this undated screenshot of the companys software obtained by Reuters on April 13 2023. Courtesy of Adobe IncHandout via REUTERS.

FILE PHOTO: An example of Adobe Inc generative artificial intelligence features for video editing is seen in this undated screenshot of the company's software obtained by Reuters on April 13, 2023. Courtesy of Adobe Inc/Handout via REUTERS.

(Reuters) - Adobe Inc on Monday said it plans to introduce new artificial intelligence (AI) features into its video editing software used by the film and television industries.

The tools will let video editors do things like change the lighting in a shot from midday to sunset or generate background music just by typing in a few words of text to tell the system what to do. The tools build on a new system called Adobe Firefly that the company introduced last month for generating still images and text.

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