Market tracker: Time US adults spend on TikTok closes in on Netflix

TikTok use eclipsed that of YouTube two years ago and has continued to grow faster than the Google-owned video sharing platform, particularly among US adults in their prime earning years, the report indicated. — AFP

SAN FRANCISCO: TikTok is closing in on streaming giant Netflix when it comes to the amount of time US adults spend on the platforms, according to a report released March 2 by Insider Intelligence.

TikTok use eclipsed that of YouTube two years ago and has continued to grow faster than the Google-owned video sharing platform, particularly among US adults in their prime earning years, the report indicated.