TikTok explains how a particular video gets into your 'For You' feed

Starting now, users will have access to a new feature. By clicking on the share panel on a video in their 'For You' feed, they will then be able to see a question mark icon leading to 'Why this video,' which will detail the various reasons this video was selected for them. — AFP

TikTok users have access to two news feeds. The first one brings together content from the accounts that the user follows, while the second one suggests videos that match with the user's viewing patterns and interests. As of now, users can find out why a particular video gets suggested to them.

TikTok users often remark how TikTok's 'For You' thread hits the mark, corresponding with their interests and tastes, even some that are not so obvious. Some users say it seems that the 'For You' suggestions know the person better than they know themselves.