Elon Musk’s ‘Burnt Hair’ perfume sells out a week after launch

Musk said on Oct 19 he had sold 30,000 bottles of the fragrance, or the equivalent of US$3mil (RM14.21mil) in sales, barely a week after announcing the product to his 109 million followers on Twitter. — The Boring Company

BERLIN: The world’s richest person Elon Musk says he has sold out of Burnt Hair, his newly announced perfume being marketed as the “essence of repugnant desire”.

The apparent joke perfume cost US$100 (RM473) or €105 a bottle, making it perhaps the world’s most expensive perfume to have an offensive and off-putting name.